Drip email marketing may seem complex, but it’s a remarkably simple concept! Join me, and let’s learn about this lucrative email marketing strategy together.

Product launch emails are essential components to pre-launch sales and excitement. What does it take to make the perfect campaign?

Already know what a plain-text email is? Great! But how do you write one? This post explains the ins and outs of writing plain-text content and includes a handy template.

There are so many different email marketing agencies out there. Finding the right one can be tiresome, but I’m here to help! If you’re on the market for a new email marketing agency, then check out this post!

Outsourcing email marketing can dramatically reduce your brand’s marketing costs and improve the quality of your advertising. Is it the right choice for you? Read this post to learn more about outsourced email marketing!

There are plenty of marketing strategies out there, but one of the most efficient is omnichannel marketing. If you‘re feeling confused about this unique strategy, then join me for a deep dive into the topic.

Learn the importance of onboarding emails, know how to craft them effectively, and find examples that set the right tone for engaging new customers.

What is an email newsletter? We're breaking down how to structure your company newsletter and what's important to include.

In a world of smartphones and touch screens, email marketing continues to dominate. But that doesn’t mean we can get complacent! You still need to learn new tricks, including these tips for mobile-first email marketing.

They may be a ubiquitous sight in the email marketing world, but no-reply email addresses aren’t for everyone. If you’re thinking about implementing one, you’ll want to read this blog post!

Maybe it's been a long time since you thought about the mail, especially in the context of marketing strategy. But direct mail marketing is very much alive and kicking hard. And here's the great news: direct mail marketing integrates into and complements all the hard work you've been devoting to your social media and email marketing.

Email marketing can do wonders for your sales, but, and this is a big BUT, it must be done correctly to succeed. So you're going to need a way to know how to ensure you're nailing those email marketing efforts.

What makes a good email marketing consultant? Learn more about what to look for as you expand your email marketing efforts.

Did you know a MailChimp expert and specialist can amplify your small business? Read this post to learn more about the power of a dedicated email marketing team!

What is managed email marketing? Learn about this service and how it can boost your business performance!

There are plenty of different email marketing tools out there, but not all of them are created equal. Even if you’ve been in the business for a while, it pays to look around and consider your options. Today, we’ll be investigating two of the most popular ESPs: Klaviyo and MailChimp.

What puzzles me isn't that some marketers want to convince you that email is dead, but that they claim email marketing isn't effective when it's so incredibly easy to prove them wrong.

Whenever someone asks which platform they should use for their email marketing, we start raving about Klaviyo Email Marketing. Most people understand that email marketing is crucial today. But why should you use Klaviyo?

What is deliverability? This post takes a close look at this key metric. You’ll also find plenty of helpful tips to improve your email marketing power!

Interactive emails have the potential to give you engagement stats a big boost. At first glance, creating them is kind of intimidating, but getting the hang of the interactive email can pay off big time.

If you’ve ever worked in marketing, you know the struggle of cold emailing. This marketing strategy may just be one of the most daunting tactics in modern marketing, but it’s an essential tool. If you’re struggling and need ways to polish your skills, then you’ve found the right post. Check out my top tips on writing and executing the best cold emails in the world!

How can email marketing for travel agencies amplify your business’ impact? Check out this post to learn more!

What is an informal email? Learn the difference between formal and informal emails. You’ll also find tips and tricks to craft amazing informal emails.

What is alt text? This blog post discusses the basics and gives you tips on how to write it!

Every audience has its own needs, and Gen Zers may just be the hardest to crack. If you’ve been having problems marketing to a younger audience, then this is the post for you!